Friday, April 17, 2009

Madison Square Garden In The Bronx - Empty Field Level Seats At The New Yankee Stadium


Thanks to Anthonyny on Twitter for the screengrab

Have you ever been to Madison Square Garden and noticed that while the cheap seats in the uppers are packed with fans, the expensive purple seats closer to the floor are empty? This is because while the Dolan's ran the Knicks and Rangers into an abyss of irelevance, they also raised ticket prices exponentially, forcing the real fans into the only semi-affordable seats in the house.

With today's home Yankee game being the first non-premium game (and even worse a day game during the school year), we now have a chance to see the "Levine/Trost effect" at the new Yankee Stadium. Basically, what we have been blogging about for months is finally coming to fruition. The Yankees have overpriced all of the good seats, and have forced the average fans away from the field of play. The "Levine/Trost effect" is painfully obvious on the telecast, even when YES cameras have the centerfield camera as tight as possible during the pitching sequences...




The Yankees will be forced to lower ticket prices next season, but right now they are stuck between a rock and a hard place. There is no way that they can lower prices in order to move inventory without giving refunds to the suckers those who have already paid for the best seats. They also are going to look pretty bad every day on TV if non-premium games feature rows of empty field level seats.

We here at NSI believe in a solution-oriented approach. If we were the Yankees, we would dump the tickets at wholesale costs (read: discounted) to a mega-broker that sells their tickets on Stub Hub. The onus would then be on the broker to move the now considerably cheaper inventory, and the Yankees would get kickbacks on the Stub Hub commission. Obviously, this will never happen. For legal purposes, the Yankees would have to be transparent about something like this, and at that point, they would still be pissing off the suckers loyal season ticket holders in the most expensive seats. We also tossed around the idea of letting standing room only ticket holders "stand-in" as field level seat occupants, for the sake of posterity. That idea was also shot down because it wouldn't be fair to the suckers ticket licensees in the expensive seats.

Needless to say, we don't really feel bad for the Yankees, since upper-management greed put them in this position. We do feel bad for the average fans (including us!), who will never have the privilege to see a Yankee game from the prime viewing areas at the new Yankee Stadium.

Comments (33)

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rdepasqu28's avatar

rdepasqu28 · 832 weeks ago

How pathetic that those seats are not filled...The FANS make the game and stadium not corporations...
keep blogging. it is killing the yankees with each pasing telecast that those seats are empty.
Yankees2009WSChamps's avatar

Yankees2009WSChamps · 832 weeks ago

Looking at the empty seats is depressing, the ticket prices are inflated like a balloon. And in this economy, not many people are paying for them! They are alienating the fanbase by doing that!
sonnymooks's avatar

sonnymooks · 832 weeks ago

I actually was in the legends section today (I was the first exhibition game, opening day, and todays game, each time I sat in the legends section).

We did notice the section along the 3rd base side that was totally empty, it was hard not to notice it, but I am not sure how much of the tickets were not sold in the legends section overall, but its hard to judge by just looking at the seats.

The legends section has, or includes 2 lounge areas, with loads of food, and they also have bars. I noticed more then a bunch of people staying in the lounge and watching the game from those areas. This happened with the exhibition game (the people who sat around me, went into the lounge and simply didn't come back till the end of the game).

On opening day, as it got hotter, some of the folks went into the lounge areas for extended periods of time, and it was even more common today.

I don't see the purpose of buying a ticket for that section, and then, for all effects and purposes, watching the games indoors, but alot of the legends ticket holders were doing that for long periods of time.

Long story short, while alot of tickets weren't sold for the legends, eyeballing it, is misleading, as alot of those fans, simply were not watching from their seats......I watched most of the game from my seat except when I went inside to eat the stuff they had.
THESE PICTURES MAKE ME SICK TO MY STOMACH AND IF I SEE LEVINE I WOULD LOVE
TO PUNCH HIM IN THE STOMACH
This is a disgrace , but it is more of an outrage...after seeing George
Steinbrenner yesterday, i realize , he no longer has a clue what is going
on with the team and/or ticket prices...so the question is now , why and
how did Trost and Levine, get so much power and control of this
team....These 2 obnoxious pigs are ruining this team , to the point , where
YANKEE FANS , now are hating the Yankees !!!....i want to cry but before i
do, i will try my best to take down these 2 MOFOS or make them back down on
these prices.....
.....there is NO REASON IN THE WORLD THE 1800 BEST SEATS IN
THIS $1 BILLION STADIUM SHOULD BE HALF EMPTY, WHEN THERE ARE 4 MILLION FANS
WHO WOULD PAY NORMAL PRICES TO SIT IN THESE SEATS.... JUST BECAUSE THESE @ CLOWNS SAY SO !!!....AND WHERE THE HELL DID THEY COME UP WITH THE PRICE OF $2650 A TICKET !!

THESE 2 THIEFS DO NOT OWN THIS TEAM NOR ARE THEY BIGGER THAT THE
PINSTRIPES, THE FANS, THE HISTORY OF THE YANKEES OR BASEBALL , THUS THERE SHOULD BE A
REVOLUTION WHERE THE FANS JUST STORM THE SEATS THAT ARE EMPTY AFTER THE 2ND
INNING OF EVERY GAME

IF THE YANKEES ARE NOT GOING TO BACKDOWN FROM THIS PRICE STRUCTURE THE
YANKEES ARE GOING TO LOSE MANY MANY GAMES IN THIS STADIUM BECAUSE IT HAS NO
LIFE DOWNSTAIRS !!! ...THIS NEEDS TO CHANGE AND IT NEEDS TO CHANGE NOW !!!!!!!!
sonnymooks's avatar

sonnymooks · 832 weeks ago

Sorry, I mistyped that, I meant the 1st base side.
SonnyMooks's avatar

SonnyMooks · 832 weeks ago

Its not easy figuring out whats an empty seat and whats not.

ALot of the legends ticket holders do not watch the games from their seats, alot of them watch the games from the lounge areas.

As it gets hotter, your going to see this more and more (or if there is inclement weather).

Long story short, while alot of seats are unsold, its not as many seats unsold as it might look like since the folks who have tickets to those games, are at the games, but simply choosing not to sit in those seats and chose the alternative as the location to view the game.
Ballyard73's avatar

Ballyard73 · 832 weeks ago

I'm watching the game now on YES encore, all those empty seats look bad. It's a shame.
I was at the game today, and there were a lot of empty seats down there. The Legends sections that are the furthest down the first and third base line were completely empty. So I guess that none of those seats were sold. Too bad, but a fact of life at this point i guess. Pluss, as others have already indicated, there are so many other things to do in the Legends seats that even when everyone is there, at times, the seats will seem empty.

I will be there again tomorrow, that should be a truer indication of how many of those seats are actually being used.
sonnymooks's avatar

sonnymooks · 832 weeks ago

Personally, I think the legends section, gave a little to much or tried to give to much "bang for the buck" to folks who had them.

When you get those seats (and I've sat there for 3 games now), its almost like the seats are the perk, and your paying for everything else.

I could guarantee, that if the Yanks shut down the lounges for a few innings in any game, it would fill up those seats and suddenly, it would look much much better then it does now.

For the life of me, I still don't see the point in buying tickets for a game, and then going to the stadium, to watch said game.......inside of a lounge on TV.

I can't give numbers on how many of those people who had tickets to the legends section, and were at the game, wound up watching the game from one of the lounge areas, but I can guarantee it, that it made a big difference to any fans watching at home in making it look more empty.
3 replies · active 832 weeks ago
Here's my suggestion - the Yanks should give the expensive unsold seats to active-duty military people. Come to think of it, after 9/11, Steinbrenner had a policy that anybody in the military could get free admission. When my brother came back from Iraq, not only did he get a free ticket from the Yankees, but a fan with an extra field box seat also gave him a free ticket.

Speaking of which, I couldn't find anything on the Yankees web site about giving free tickets to military personnel, which was the policy for a long time. I wonder if they've gotten rid of that as well. Wouldn't surprise me if they have.
sonnymooks's avatar

sonnymooks · 832 weeks ago

I hope they didn't dump the military getting free tickets, though if they did keep the policy, I also hope they don't just dump them with the worst seats (with obstructed views).

That said, an easy way to sell those legend box seats, would be to break them up into smaller packages, or work at selling them at some kind of auction or discount on a per game basis.

Either that, or they can keep biting the bullet and losing money on those seats.
2 replies · active 832 weeks ago
Jon Cooper's avatar

Jon Cooper · 832 weeks ago

I don't think the seats are unsold, they were "unoccupied". 1. This was the 2nd consecutive weekday day game. How many people "in this economy" are taking back-to-back days off to see the Yankees vs the Indians in early April? 2. The lounge area is superb and the food is great. Ate there opening day at the lamb chops and lobster was so delicious. I bet a fair amount of the seat holders were inside relaxing, eating and watching the game on the tv. 3. There is no Ginger Ale at the Stadium. ??????? Let's see how the weekend attenance looks as well as the A's series.
1 reply · active 832 weeks ago
The big question for me is what they will do to all the people who signed 2 year (or more) contracts for these premium seats based on false descriptions - will they take those of us who try to get out of it to court? Or will they reach some accommodation? We had to sign at least a 2 year contract - and the 2 year contract had a 6% escalator clause built into it - which goes all the way "down" to a 4% annual increase if you signed on for 10 years!!!
4 replies · active 832 weeks ago
mastermind's avatar

mastermind · 832 weeks ago

I don't agree with the theory "I don't think the seats are unsold, they were "unoccupied" there were whole sections that not one person was in the whole game-EMPTY- I sat in the bleachers and the view was unlike any Ive ever seen at the stadium-
i think we are all missing the point as i honestly dont care if the yankees found 1800 suckers to rip off...the real issue (and i dont blame the suckers who paid $500-2625) is everyone wants to get their moneys worth and enjoy the luxury of the legend suite and wonderful food THEY PAID FOR !!!......however this is leaving at least 50% (probably more) of the 1st 9 rows around the stadium as empty AND LEAVING THE YANKEES AT A HOME FIELD DISADVANTAGE.......if we are all Yankee fans here WE WANT THE YANKEES TO WIN AND THIS DOES NOT HELP THE YANKEES WIN GAMES AT THE YANKEE STADIUM ( dont forget how many games in the late 90s the yankees won just because of the mystique of Yankee stadium, some teams lost before they took the field !!)
i am not blaming the suckers who paid this gross amount of money for a ticket, but i am blaming TROST AND LEVINE the 2 pigs who have ruined this organization.....

they want to blur the lines with empty seats and paid tickets, which we probably will never get an HONEST answer to, but that isnt even the argument you need them to answer for IT IS THE EMPTY SEATS (paid or not) AROUND THE 1ST 9 ROWS OF THE STADIUM !!!! (and where do u think thses people are going to be watching the games in july and august when its 95 degress????????)
1 reply · active 832 weeks ago
I hope those seats are empty every single game.
1 reply · active 832 weeks ago
I agree with you 9.

I am so pissed off at the way the Yankees handled my saturday plan F THEM! I hope they choke on all their over priced BS seats.
Edvin Berg's avatar

Edvin Berg · 96 weeks ago

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