Today at 10:00 AM the general public finally gets their crack at Yankee tickets without any
preconceived notions of licensee status, lottery winner or anything else. All you have to do is be a human being (or a cleverly written computer program that knows how to read CAPTCHA), and you can log on to Ticketmaster.com to see what is left after the three separate presales. The good news for everyone not lucky enough to have been included in a prior presale is that the Yankees have created pools of tickets available for each presale. In theory, there should be close to as many Opening Day tickets for today's sale as there were for the other presales - or at least an incrementally lower number of tickets available.
That being said, everyone clicking away at Ticketmaster this morning should be aware of bait and switch tactics that we were alerted to by a tipster. This story is pretty unbelievable, but the screen grabs are there to prove it.
A well-off friend of one of our readers happily plopped down over $900 for a single ticket in section 24B, Row 5 for Opening Day against the Indians. Apparently these tickets are directly above the visitors dugout and $900 was in his budget. More power to him. This is the ticketfast confirmation of the purchase:
Order confirmation number redacted for his safetyExcitedly, he clicked on the "pick up your tickets" link, but to his dismay he was shown that he was assigned a ticket in a different section. Suddenly, his ticket was no longer directly above the dugout, but in section 24, and four rows further back. Here is what currently shows up in his Ticketmaster order history:

Sadly, this isn't even the worst part of the story. Not about to let this go, the poor guy who dropped nearly a G, only to have his tickets switched went back into ticketmaster to investigate. He searched for similar tickets and found that Ticketmaster had the audacity to put his original seat back up for sale, and was now charging $2,625:

As we mentioned, this entire story is almost too far-fetched to believe. However, when following the progression with the screen grabs, it is apparent that all of this actually happened. It looks like Ticketmaster made some sort of error selling that original ticket as a single seat, or selling it for the $900 price. Instead of alerting the customer, they just decided to switch out his ticket and put them back for sale - for $1,600 more.
So, what is this guy supposed to do now? It is likely that he splurged for a $900 ticket because he would be on top of the dugout for the first game ever in the new Yankee Stadium. Now he is sitting in the ridiculously priced box seats all alone and not even where he wanted to sit. It is unlikely that Ticketmaster's useless customer service will understand this complicated situation, so an easy resolution is not in the cards. Can anyone offer suggestions on the next steps to take for this poor guy?
Read the full post, after the jump